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Metevix

03 — Grow · Lead Generation

Turn traffic intoqualified demand

Most businesses do not have a traffic problem; they have a conversion and follow-up problem. We connect every step from first visit to signed customer so fewer opportunities are lost along the way.

In this service

  • Landing pages
  • Conversion optimisation
  • Lead forms
  • CRM integration
  • Lead qualification

The problem

Leads leak between the steps

Visitors land on generic pages, forms ask too much or too little, enquiries sit in an inbox for a day and sales cannot tell good leads from bad ones. Each step loses a share of opportunities — and compounding losses add up.

  • Landing pages that do not match the ad or search intent
  • Slow or inconsistent follow-up
  • Sales time spent on unqualified enquiries
  • No attribution from source to closed deal

Our approach

A connected funnel, measured end to end

We design landing pages around intent, build forms that qualify without friction, route leads into your CRM instantly, automate follow-up across email and WhatsApp and connect attribution so you can invest in the channels that actually produce customers.

  • More leads from the same traffic
  • Faster response
  • Better sales focus
  • Clear ROI

Capabilities

What we deliver

Landing pages, conversion optimisation, lead forms, CRM integration, qualification, email and WhatsApp follow-up, retargeting and analytics — one connected funnel.
  • 01

    Landing pages

    Intent-matched pages for campaigns, services and segments.

  • 02

    Conversion optimisation

    Research-led testing of messaging, layout and forms.

  • 03

    Lead forms

    Multi-step forms that qualify while staying easy to complete.

  • 04

    CRM integration

    Leads, source data and context delivered to your CRM in real time.

  • 05

    Lead qualification

    Scoring rules and AI enrichment to prioritise sales time.

  • 06

    Email & WhatsApp follow-up

    Timely, relevant sequences that move leads forward.

  • 07

    Retargeting

    Bring back high-intent visitors with relevant offers.

  • 08

    Analytics & attribution

    From first touch to closed deal.

How it works

A clear pathfrom brief to results.

Every engagement follows a defined sequence with a visible output at each step.
  1. 1

    Funnel audit

    Measure drop-off at every step from visit to deal.

  2. 2

    Fix the leaks

    Prioritise the steps with the biggest loss.

  3. 3

    Automate follow-up

    Speed and consistency on every enquiry.

  4. 4

    Optimise

    Test, measure and reallocate budget to what works.

Growth calculator

Model yourgrowth scenario.

Enter your numbers and test a scenario. The result is an estimate based entirely on your inputs.
Your numbers today
%

Share of visitors who enquire.

$

Average revenue per lead (deal value × close rate).

Scenario you want to test
%

Relative lift, e.g. 40% takes 1.2% → 1.68%.

%
%

Estimated monthly outcome

Potential revenue from leads
$67,200
vs $38,400 today · +$28,800
Potential leads
168
at 1.68% conversion
Potential opportunities
50
vs 29 today
How this is calculated
  • visitors × (1 + traffic growth) = 10,000
  • conversion × (1 + improvement) = 1.68%
  • leads = visitors × conversion = 168
  • opportunities = leads × 30% = 50
  • revenue = leads × $400 = $67,200

Estimate only. Calculated entirely from the numbers and scenario you enter. It is not a forecast, quote or guarantee of results.

Get a Growth Strategy

Technology

Tools we use

  • HubSpot
  • Pipedrive
  • Salesforce
  • GA4
  • Google Tag Manager
  • WhatsApp Business API
  • Email automation

Use cases

Where it makesthe biggest difference

  • 01

    Service businesses

    More booked consultations from existing traffic.

  • 02

    B2B pipelines

    Qualified demo requests routed to the right rep.

  • 03

    High-value enquiries

    Fast, personal follow-up for international or high-ticket clients.

Benefits

Why it mattersto the business

  • More leads from the same traffic

    Conversion gains compound across every channel.

  • Faster response

    Automated first response within minutes.

  • Better sales focus

    Qualified leads first.

  • Clear ROI

    Know which channels produce revenue.

Work

Related stories

FAQ

Lead Generationquestions

Do you run the ads as well?

We can, as part of digital marketing. Many clients come to us for the conversion and follow-up layer while an existing team runs media.

Which CRMs do you integrate with?

Most modern CRMs with an API, including HubSpot, Pipedrive, Salesforce and Zoho, as well as custom systems.

Can you estimate the impact before we start?

We can model scenarios based on your traffic, conversion rate and deal value — see the calculator on this page — but these are estimates, not guarantees.

Next step

How many opportunities is your funnel losing?

Tell us about your goals. We'll reply with clear next steps — no obligation.